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About the Gay USA Pages
Diversified Exposure, Inc., parent company of the Gay USA Pages the leading online advertising company for local content based directory and review sites linked to niche advertising communities. With over 50 web properties and more coming online all the time, our sites continue to be prevalent results for many of our advertising clients.
Be sure to take a look to the left to find the directory closest to you. Don't see what you need? Please feel free to contact us and let us know what directory you're looking for! We're constantly looking for new areas to provide this needed service!
In November 2005, Stephen Bloss and Shelbi Parker joined partnership in establishing Diversified Exposure, Inc.
In the earliest stages of business, the Orlando Gay Yellow Pages was a printed directory. Distributing hard-copy business directories to the business and residential consumer.
In the later part of 2007 concentrated solely on an online directory. Research indicated that consumers in general as well as 81% of GLBT Americans use online business directories. DEI focused entirely on their online directory www.orlandogaypages.com, a decision years ahead of the competition.
From 2008 to present, they have opened many online business directories nationwide and have secured and purchased the domain name for every minor and major city in the United States for expansion.
- According to one study, the total spending of lesbian, gay and transgender individuals was $743 billion in 2010!
- 47% of lesbian and gay people prefer to remain loyal to an LGBT-friendly brand, even if it costs more or is more inconvenient!
- There are an estimated 11.7 million members of the LGBT community in the United States.
There are many benefits to advertising in our Online Business Directory. Primarily, this is an opportunity to give the GLBT Community a directory of product and service providers that are opened to alternative lifestyles and do not judge people based on their sexual orientation.
The GLBT Community prefers to do business with merchants they know are gay-friendly. The Gay USA Pages is a unique avenue that affords a way to let visitors know that our customers are gay-friendly, as well as bridging the gap between the mainstream and GLBT community.
The Gay USA Pages serves as a valuable tool to bridge the gap between GLBT Community and mainstream business by providing a high traffic professional form of online advertising, targeted to attracting the GLBT professional sector in their city and surrounding areas. The GLBT spends over $600 billion dollars annually. Advertising in The Gay USA Pages links the GLBT buyer to the mainstream advertiser.
Unlike other mediums of advertising, including other online business directories, the Gay USA Pages specifically targets an affluent niche market. While some other forms of advertising will be product or industry specific, they do not necessarily target the Gay community, as we do.
Research shows that 78% of GLBT users prefer to support businesses and buy from companies that advertise directly to the GLBT Community. In the United States the current buying power of an estimated 15 million Gay Americans is in excess of $600 Billion dollars.
The Gay USA Pages has a definite competitive edge. Research indicates that 81% of the Gay population is more likely to use the internet to obtain information about goods or services than any other type of advertising.
- Contact information: Phone, Fax, Email, & Web Address
- Google Map Link to make it easy to find the business' physical location when available or a tagline, giving a quick glimpse about them
- Keyword Search
The Gay USA Pages utilizes online resources, visual marketing strategies exclusive to our customers, a proven successful customer satisfaction base and various other interactive tools such as contact information, Google Map Link, Keyword Search, Email Contact Form, and a direct link to their business Website.
The contact information provides the name, address and phone number of the clients business. If no address is given i.e. for an A/C company which goes out to the customers premise, a tag line is then offered. Example: We service Houston 24 hours a day.
The Google map link drives a customer right to an advertiser’s door. While we do offer view all categories, some internet savvy users prefer entering specific key words to find a product or service they are looking for.
The email contact for is a great tool found in the contact information as well. It will enable the web user to directly contact an advertiser straight from the Gay USA Pages, without divulging the actual email address. The advertiser will however know that the inquiry came from the Gay USA Pages!
One of the favorite features found in the contact information is the web link. One click and the consumer is immediately taken to the advertiser’s web address, where they can find additional valuable information about the company.